Corporate Gifts - Nurturing Relationships between the Organization & its Clients & Prospects
Mother Teresa has said that- "There is more hunger for love and appreciation in this world than for bread." And Corporate gifting does that work silently with a huge positive impact on the Employee Turnover ratio. When the employees feel valued, understood and cared for, they keep away from the thought of leaving the organization. Hence, carefully selected corporate gifts on various occasions foster the relationships between employees, clients and the organizations. Moreover, giving personalized gifts puts the ball in the company's court as it connects clients, prospects and employee. emotionally with the organization. Enhancing and securing the relations with existing clients, customers and employees and working towards skyrocketing the company's growth with them is the main motto behind corporate gifting. Hence, despite being small or big many companies spend enormously on corporate gifting budgets.
Types of Corporate gifts
Joining Gifts: The excitement of every employee is at the top when joining a new company. Just to maintain it, MNCs have that trend of giving Joining Gift Kits to their employees. These Joining Kits may include a diary, pen, sipper bottle, coffee mug, keychain, bags, etc with Company's Branding on it and a personalized message for the employee. It depends on the budget of the company and its willingness to spend.
Festival Gifts
Traditionally, all organizations give gifts to their employees on festive occasions. They may differ from region to region. These gifts include sweets, gourmet hampers, goodies, home decor items, etc as per the company size and budget.
Birthday Gifts
HRD of the organization can think of giving customized gifts to all the employees on their special day. The challenge here is to be innovative and imaginative every year. The gift should not repeat. Then only, it will keep the excitement of receiving birthday gifts every year.
Work Anniversary Gifts
Work Anniversaries are generally neglected but they play a crucial role in Corporate gifting. They are the milestones achieved by the employees by contributing towards its growth & success for a longer duration. Personalized gifts keeping the likes & dislikes of the employee in mind will work magically in gaining their loyalty.
Rewards and Recognition
From weekly recognition to monthly, quarterly, yearly and even successful project completion are celebrated to keep the morale high and maintain a healthy work culture in an organization. Customized gifts like trophies with other desktop items engraved with employee names with achievements will boost their morale.